WE’LL NEVER REACH THE FINISH LINE
We have always been passionate about what we do. Both in sports and in business.
We have loved the challenge, the meticulous preparations and the strategies – the battle, euphoria and exhaustion. Found new roads – detours, outroads and U-turns. To keep moving. To get ahead.
We started in the mid-90s with a small shop. But the function and performance of the products purchased rarely met needs and expectations. As dedicated athletes, we therefore started developing equipment ourselves. And it was a success. FUSION was born.
Since then, we’ve listened, learned and tested on the professionals to become unstoppable – to create the ultimate high-performance sportswear that provides optimal protection under the most extreme conditions.
Back then, the driving force was the desire and the will to meet the next obstacle with a slightly better solution – and that is still true today.
We’re never done pushing the limits of what is possible. Either in sport or in the development of FUSION SPORTSWEAR SYSTEM.
Bros. Mads & Per Brun Nissen,
Our FUSION C3 tights have been around for over 20 years now and they have got us to where we are today – the forefront. With farsighted functionality, comfort and fit, we’ve created a classic that has proven its durability in training, competition and washers since 1999.
And with significant innovation in process, production and product that also extends to the environment and our employees, we are now launching an original series of sportswear that represents a sustainable investment far into the future.
We measure success in all the discerning users who say they cannot live without or wear out the product after 5, 10, 15 years. And we measure optimisation and performance in a wind tunnel and in technical bicycle track tests. And then there are all the top results, all the athletes who cross the finish line first. They speak for themselves.
The feeling can’t be explained. It has to be experienced. Through use. Only then can you truly experience the results of our efforts to develop a full, uncompromising range of sportswear: FUSION Sportswear System.
The functionality of the individual garments and their combination, the intelligent fabric, the production and the fit. And all the other reasons why you can’t ignore the tangible difference that exists between a pair of ordinary tights and a true training companion.